Marcd is a hyper-multi-disciplinary design studio based out of Columbus, Ohio creating interactive environments, products, and identities in both physical and digital space.
Marcd is a hyper-multi-disciplinary design studio based out of Columbus, Ohio creating interactive environments, products, and identities in both physical and digital space. The studio was founded on the idea that a tailored experience can be crafted by strategically integrating multiple design methods.
Interior + Spatial Design
Experience design, signage and wayfinding, temporary and permanent installations, environmental design, interior / exterior architectural design.
Digital + Interactive
Interactive applications, Unity game design, sound design, responsive desktop and mobile websites, e-commerce, and blogs. User experience consulting, email marketing, ongoing maintenance, Squarespace, Shopify, WordPress, and Cargo development.
Design and development of digital and physical products with the capability of creating in-house prototypes and rendered concepts.
Graphic + Identity
Brand identity design and development, packaging, logo design, creative direction, naming, illustrations, infographics, and animations. Brand collateral includes packaging, stationary, business cards, album/book covers, posters, and more.
This Lens was designed and developed by Marcd as a way to implement our animation background in a new way. The eyeball asset was downloaded and imported into Maya where it was reduced to a low-poly resolution. We then animated it appear as though it was scanning it's surroundings and imported it to Snapchat's Lens Studio. From there it was developed into a lens and pushed to our phone.
Title: Snapchat AR Lens Design & Development Client: Marcd Year: 2018 Design: Marcd Tags: experience design, motion graphics, animation, maya, lens studio